Can Water Knowledge Change Citizens’ Water Behavior? A Case Study in Zhengzhou, China

Ran Xu, Wenbin Wang, Yanrong Wang, Binbin Zhang

Ekoloji, 2019, Issue 107, Pages: 1019-1027, Article No: e107120

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Abstract

The imbalance between water supply and demand has become prominent increasingly, and the quantity and quality of water has limited the social and economic development. Public participation can solve this problem effectively. Based on the existing research, the impacts of citizens’ water behavior are put forward. Through the application of paper inquiry, the relationship among water knowledge, water attitude and water behavior is analyzed. It is proved that water knowledge, water emotion and water responsibility have significant effect on water behavior. The mediating role of water emotion and water liability in water knowledge and water behavior is confirmed. For the government and social organizations, in order to ensure the sustainable use of water and regulate citizens’ water behavior, not only water knowledge, but emotion and responsibility should be propagated.

Keywords

water knowledge, water attitude, water behavior, mediating effect

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